
It is important that you first convert the MP4 video to iPad format so that iTunes recognizes it and allows you to transfer it to your iPad. If you did not purchase a video from iTunes store, then there is a good chance that you cannot send them to your iPad with iTunes. Nonetheless, iPad, iPhone, and a few models of iPod play videos in a particular format alone.

The universal media player recognizes any file format of the video and plays it flawlessly while operating on the desktop.


ITunes is capable of playing a variety of videos, with the files that end in “.mov”, “.mp4” or “.m4v”.
